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Rediff Introduces Real-time ‘Conversations’ to its Platform

Wednesday, September 2, 2015

Mumbai, India – Rediff.com India. Ltd (NASDAQ: REDF) (“Rediff” or “the Company”), an India-based internet company which delivers digital content and commerce services, introduced ‘Conversations’, a real-time messaging platform, making it easy and secure for users to converse on topics of common interest.

Users can create ‘Conversations’ on the fly and invite others to contribute. Participants can also share articles, links, images and documents. ‘Conversations’ thus becomes the knowledge repository for various topics. The service addresses the issue of users having to manage multiple communication threads on related topics. ‘Conversations’ makes it easier for new members to use the platform as multiple discussions are available for their reference in chronological order. The platform also includes a search function to help users refer back to an earlier conversation.

“‘Conversations’ is part of our continued efforts towards providing utility features on our internet platform that enable users to interact with each other and exchange ideas around content and products,” said Ajit Balakrishnan, Chairman and CEO, Rediff.com India Ltd.

About Rediff.com
Rediff.com India Ltd. (NASDAQ: REDF) is an India-based internet company which delivers digital content and commerce services. Founded in 1996, Rediff.com is headquartered in Mumbai, India with offices in New Delhi, India and New York, USA. For additional information, please visit http://investor.rediff.com.

Safe Harbor

Except for historical information and discussions contained herein, statements included in this release may constitute "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, and reflect our current expectations. Forward-looking statements are identified by certain words or phrases such as "may", "will", "aim", "will likely result", "believe", "expect", "will continue", "anticipate", "estimate", "intend", "plan", "contemplate", "seek to", "future", "objective", "goal", "project", "should", "will pursue" and similar expressions or variations of such expressions. These statements involve a number of risks, uncertainties and other factors that could cause actual results to differ materially from those that may be projected by these forward looking statements. These risks and uncertainties include but are not limited to the slowdown in the economies worldwide and in the sectors in which our clients are based, the slowdown in the Internet and IT sectors world-wide, competition, success of our past and future acquisitions, attracting, recruiting and retaining highly skilled employees, technology, acceptance of new products and services, the development of broadband Internet and 3G networks in India, legal and regulatory policies, managing risks associated with customer products, the wide spread acceptance of the Internet as well as other risks detailed in the Form 20-F and other reports filed by Rediff.com India Limited with the U.S. Securities and Exchange Commission. Rediff.com India Limited and its subsidiaries may, from time to time, make additional written and oral forward looking statements, including statements contained in the Company's filings with the Securities and Exchange Commission and our reports to shareholders. Rediff.com India Limited does not undertake to update any forward-looking statement that may be made from time to time by or on behalf of the Company.

For further details contact:
Mandar Narvekar
Rediff.com India Ltd.
Investor Relations and Corporate Affairs Contact
Tel.: +91-22-6182 0000 Extn. 138
Email: investor@rediff.co.in

Philip Carlson and Elizabeth Barker
KCSA Strategic Communications
Tel. 212-682-6300
Email: rediff@kcsa.com

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