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Rediff Labs Releases New Feature on Global Household Wealth

Tuesday, January 13, 2015

Mumbai, India, January 13, 2015 - Rediff.com India Pvt. Ltd (NASDAQ: REDF)(“Rediff” or the “Company”), a premier worldwide online provider of news, information, communication, entertainment and shopping services to Indians worldwide, today announced that its Rediff Labs has released a news story based on Credit Suisse Global Wealth Data Book 2014 which features detailed data on wealth holdings of households around the world.

The data presented by Rediff Labs in the form of a global map, helped analyzes the growth in household net worth per working age adult from 2000 to 2014 by country. Rediff Labs calculated this number by taking the wealth per adult for each country and subtracting from it the debt per adult for the country.

Ajit Balakrishnan, Chairman and CEO of Rediff, commented “Rediff Labs is the vehicle in which we present revealing stories through data driven journalism. Our latest news story breaks down household net worth by country and uncovers interesting statistics on the different rates at which wealth has really grown around the world. Our proprietary Rediff Labs offers news in an interactive and visual format, transforming big data sets into meaningful and easy to understand information for our users.”

Interested users visit the latest Rediff Labs offering at labs.rediff.com:
Which countries' citizens are getting richer than before?

About Rediff.com

Rediff.com (NASDAQ: REDF) is one of the premier worldwide online providers of news, information, communication, entertainment and shopping services to Indians worldwide. Founded in 1996, Rediff.com is headquartered in Mumbai, India with offices in New Delhi, India and New York, USA.

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Except for historical information and discussions contained herein, statements included in this release may constitute "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, and reflect our current expectations. Forward-looking statements are identified by certain words or phrases such as "may", "will", "aim", "will likely result", "believe", "expect", "will continue", "anticipate", "estimate", "intend", "plan", "contemplate", "seek to", "future", "objective", "goal", "project", "should", "will pursue" and similar expressions or variations of such expressions. These statements involve a number of risks, uncertainties and other factors that could cause actual results to differ materially from those that may be projected by these forward looking statements. These risks and uncertainties include but are not limited to the slowdown in the economies worldwide and in the sectors in which our clients are based, the slowdown in the Internet and IT sectors world-wide, competition, success of our past and future acquisitions, attracting, recruiting and retaining highly skilled employees, technology, acceptance of new products and services, the development of broadband Internet and 3G networks in India, legal and regulatory policies, managing risks associated with customer products, the wide spread acceptance of the Internet as well as other risks detailed in the Form 20-F and other reports filed by Rediff.com India Limited with the U.S. Securities and Exchange Commission. Rediff.com India Limited and its subsidiaries may, from time to time, make additional written and oral forward looking statements, including statements contained in the Company's filings with the Securities and Exchange Commission and our reports to shareholders. Rediff.com India Limited does not undertake to update any forward-looking statement that may be made from time to time by or on behalf of the Company.

Contact:
Phil Carlson / Thomas Mei
KCSA Strategic Communications
212-896-1233 / 1208
Rediff@kcsa.com

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